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SportDOG® Brand Expands Gear Line with First-Ever Collars and Leads

May.11

Knoxville, TN (May 11, 2026) - SportDOG® Brand is expanding its lineup of field-ready gear with the launch of its first-ever collars and leads. Built with the same rugged reliability trusted by serious dog owners and trainers, the new SportDOG® Rugged Utility Collars and 6-Foot Leads are designed to handle the demands of training, hunting, and everyday work with active dogs.

Yellow lab wearing SportDOG e-collar and the new rugged utility Collar

The Rugged Utility Collar features durable, stink-proof waterproof material that shrugs off mud, rain, and rough conditions while remaining comfortable with a soft-touch finish. Stress-tested hardware and a secure silicone strap keeper ensure a dependable fit in the field or on daily outings. Available in Moss Green, Orange, and Black in two adjustable sizes, these collars are built for dogs that don’t quit.

Paired with the collars is the Rugged Utility 6-Foot Lead with Heel Handle, a versatile workhorse designed for durability and control. The waterproof, easy-clean material stands up to tough environments, while the close-control heel handle provides quick handling when precision matters most. A sturdy D-ring by the handle allows for crossbody carry during off-leash work, giving hands-free storage when needed.

To celebrate the launch of this new gear category, SportDOG is also releasing a limited-edition version of its popular YardTrainer 300 remote trainer in matching SportDOG Orange and Moss Green. The compact, easy-to-use training system offers a 300-yard range and features typically found on higher-priced field models, including vibration and tone options, seven levels of static stimulation, a long-life rechargeable battery, and waterproof DryTek® technology.

SportDOG YardTrainer 300 e-collars in black, orange, and green

The Rugged Utility Collars and Leads will be available May 11, 2026 on sportdog.com and select online retailers while the limited-edition YardTrainer 300 Colors will be available the same day, only on sportdog.com while supplies last.

Trusted by pros. Proven in the field.

About SportDOG Brand - SportDOG® Brand is owned by Radio Systems Corporation®, a manufacturer of electronic dog-training gear and accessories, based in Knoxville, Tennessee. SportDOG product lines include training e-collars, GPS tracking and training systems, bark-control collars, containment systems, launcher electronics and other training aids.


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