
The SportDOG Staff
Our company was built on a love of dogs. We take great pride in providing gear to help you forge a stronger relationship with your dog - the same gear we trust with our own. We are committed to help you at every step of your training journey, providing endless training content, from our expert staff and the pros, to help you and your dog reach your fullest potential.
Founded in 2003 and still based in Knoxville, TN, SportDOG® Brand is built on over two decades of field-proven performance. Today, our rugged Tennessee roots remain strong as we've become one of the most trusted brands for hunting dog training across the country and the world.
Articles by The SportDOG Staff

What You Need to Know About the SportDOG Launcher
We are proud to announce that the SportDOG Brand® Remote Launcher System is hitting stores near you. We have information about the latest in our dog training line on our website. Currently, these are not available for purchase directly from us, but they are hitting shelves at brick and mortar...

E-Collar Training 101: The Trusted Method Used by SportDOG® Experts
Discover the most recommended way to introduce your dog to an e-collar with guidance from SportDOG®. Learn the proven “Pressure On, Pressure Off” method trusted by pro trainers to build reliable off-leash obedience, clear communication, and long-term success.

TEACH: 5 Proven Principles for Smarter, More Effective E-Collar Dog Training
Master five proven principles for effective e-collar training. TEACH helps you build clear communication, consistent behavior, and a stronger bond with your dog using practical, step-by-step guidance.
Other Senior Prostaff

Pete Lochner
Pete has been a long-time outdoorsman. He has been training his own dogs for many years and has recently become involved with HRC and SRS competitions. He is a member of the L'Anguille HRC and has long been a member of Ducks Unlimited. Pete has a passion for teaching people...

Brett Copeland
I've had passion for duck hunting and dog training since a young age. I trained my first duck dog at 17 years old. I've been fortunate enough to turn a hobby into a career, and in 2008, I went to work for Webb Footed Kennel in Jonesboro, AR. I started...

Jay Ahling, Sr.
In 12 years of training retrievers, flushing breeds and pointing dogs, Jay has run AKC, HRC, NAHRA, and NASTRA-sponsored field events. He focuses his business on yielding obedient, proficient working dogs in both the field and water. Client interaction is an important aspect in his training agenda. He thoroughly enjoys...
