Knoxville, Tennessee (May 11, 2015) – SportDOG Brand, the industry-leading manufacturer of electronic dog training products and accessories, has signed with California Waterfowl as a corporate partner through 2017.

California Waterfowl is a statewide nonprofit organization whose principal objective is the conservation of the state's waterfowl, wetlands and hunting heritage. Along with providing support for their grassroots fundraising efforts, SportDOG Brand also is the sole partner of California Waterfowl’s Canine Club, as well as their exclusive e-collar distributor.

"Here at California Waterfowl, we are really excited to have SportDOG Brand join us as a corporate partner," said John Carlson, Jr., President of California Waterfowl. "Their high quality products and solid support will help us achieve our joint goals of furthering outdoor traditions and conservation.”

SportDOG Brand Director Chris Morgan added, “At SportDOG Brand we take conservation very seriously. From our broad affiliation with major conservation partners, to starting our own Conservation Fund in 2008, we are a group of proud sportsmen and women who want to ensure the preservation of wild bird hunting for years to come. We are very happy about our new sponsorship with California Waterfowl, and look forward to a long-term partnership as their official e-collar sponsor.”

To find out more about the ever-growing line of products offered by SportDOG Brand, as well as the company’s many conservation initiatives, visit www.sportdog.com, or the SportDOG Brand Facebook and Twitter accounts.